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Persona

N

.5

o

Age

40 years Old

Life Goal

He aspires to share his unique style of film culture with audiences all over the world.

Challenges

He worries the film festival's design might not capture his signature style in a foreign city.

Favorite Film Festivals

Silent Film SF

Matter of Mind

Global Peace

WONG
KAR WAI,

a Hong Kong renowned film director, screenwriter, and producer, living in Hong Kong.

Personality

Introvert

Feeling

Decorated

N

.5

o

Celebrating Wong Kar Wai’s Films

Fragmented World: Putting Pieces Together in Wong Kar Wai's films is a film festival dedicated to showcasing the illustrious works of the esteemed Hong Kong film director, Wong Kar Wai.

Objective

The objective of this project is to create various products for a film festival held in San Francisco, paying homage to the distinctive cinematic style of the acclaimed Hong Kong director, Wong Kar Wai. These products will be carefully crafted to capture the essence of Wong Kar Wai's filmmaking while celebrating his contributions to the cinematic world. 

Approach

Wong Kar Wai is celebrated for his distinctive storytelling with fragmented narrative lines, unique atmospheric music, and bold, vibrant cinematography. Having immersed myself in Wong Kar Wai's entire filmography, I have highlighted the fractured narrative and vivid color palette in the design of the film festival's associated deliverables. These include logos, posters, advertisements, tickets, and merchandise, all meticulously crafted to reflect the essence of Wong Kar Wai's cinematic style and captivate audiences.

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